Hello there, today in our Startup Interview series, we are publishing an interview with Mr.Sumit Kumar, Founder, Headsup Corporation. Let’s get into it!
At a glance
- Startup name: Headsup Corporation
- Sector: Consulting
- Launch Date: 8.3.2018
- Location: New Delhi
- Funding: BootStrapped
Hi, Could you brief us about your startup?
After graduating from TISS, I undertook deep research on SME and startup ecosystem in the country and found out a major challenge which the majority of the established, as well as early-stage ventures, we’re going through. He consolidated the learnings and knowledge and Founded Headsup Corporation. A Consulting startup which focuses on Human Resource Management and Brand Management of the organization
Could you briefly tell us about the Founders?
Mr. Sumit Kumar is the Founder and Director of Headsup Corporation. Sumit started his entrepreneurial journey at the age of 17 when he co-founded a digital media firm while studying at Shaheed Sukhdev College of business studies, University of Delhi. He would go on to Start is own event management startup called WYSIWYG Conference. Along with his teammates, he created India ‘s largest scannable QR Code which was recognized by Limca Book of Records in 2012. He completed his Master’s in human resources from Tata Institute of Social Sciences, Mumbai where he co-founded a student body called HRM&LR Forum which will help the entire institution gain major branding and presence in the Digital space.
Who is your Targeted audience?
Startups and SMEs from the diversified segment.
What type of strategies do you think is valuable to take the company to the next level?
Media Outreach, Growth in Network, Bringing in creativity and best in the class solutions.
Tell us about your amazing team members?
From the very inception, Maninder has been the driving force for the organization. He brings in creativity, excitement and a sense of responsibility among the team members. Aparna Dhas and Kritika have been there from the very beginning itself. They have helped organization scale to new heights by bringing in process systems and most importantly best talent to a news organization. Parul, Gupil has been instrumental in taking the brand to the market by there social media and digital marketing skills and Abhishek has been a constant support. We have very talented designers in Amita and Kajal. We have extremely creative content writers in Bipasha and Pranay. Our HR Consulting part is taken up by Alokita and Smriti. Anjali rounds up the business analysis part while Raghav is the BD person.
Our tech leads Riyaz is a class in himself, who is supported by Suraj. Further, our in house startup called AltSpace is headed by Vaibhav. We have multiple consultants and project-based people from leading institutes of the country like TISS, IIM, JNU to name a few.
What is the big picture of your company?
We want to become the go-to organization for a significant number of startups and SMEs in India and Abroad.
What is your best motivation line that inspires you?
For me, the drive means a combination of a willingness to work hard, emotional fortitude, enormous powers of concentration and a refusal to admit defeat. – Sir Alex Ferguson
What challenges do you face in the market currently?
- Making the client understands the requirement of the need at the early stage of their organizational life cycle.
- Making people understand the importance of having an Effective People management and Employer Branding approach in the organization.
- Another challenge comes with managing the aspirations of the clients and the employees at the same time while trying to show the result to both the set of people involved in a particular project. In a nutshell, bridging the gap between them is a challenge.
Could you share some of your statistics so far?
We are completely bootstrapped and growing 2X month on month. Our Revenue is through our services which we provide to our clients both on the Retainership model and Project Basis. References and Social Media Platforms are working the best for us. Also, every employee acts as BD Manager as they have the license to get clients.
What advice would you like to give the upcoming entrepreneurs?
Hire people who believe in the idea and can grow with the job: This can be done by identifying the tasks which you would like the new hire to perform by involving the existing team and employees. As a manager, you must become the decision enabler and let the team do the decision making by itself.
This makes the decision more binding and more acceptable. Next, try to become a nonchalant shopper who is out in the market to buy the product because you are motivated to purchase and not because of the psychology of the marketer has overpowered your need.
While shopping for a laptop, this might not matter much. However, as a hiring manager, choosing talent might have substantial consequences. Additionally, forecast the hiring requirements so that you have enough time to get the best (most fit) candidate.