Hello readers, We hope you’re all having your good time. Today in our Startup Interview series, we are publishing an interview with Emily Jane Stapley, Co-Founder of The Job Auction.
At a glance
- Name of the startup: The Job Auction
- Sector: Recruitment
- Launch Date: 2018
- Location: London
- Funding: Self Funded
Hi, Could you brief your startup?
The Job Auction is a job website (job board) with a USP. Our USP is that we are Ebay for jobs. The website is a multi-service platform. As well as being a job board, it also offers a slew of services such as a Public Profile, where you can market yourself or your business, CV Clinic, to assist you with CV’s & interviewing, has built-in AI to help better match candidates & much more…
The idea came from my days at Central Saint Martins, as a fashion designer, I knew of the perils of putting together a large collection on a limited budget. One of my peers, who was a knitwear designer struggled to find people to hand-knit all of his designs. After advertising nationwide he found OAP’s to help. The team element brought the OAP’s out of isolation and provided them with extra cash. In return, he had very advanced skills from those who had been knitting most of their lives.
It was only some 10 years later after discussions with my business partner about this, that we realized if an auction site existed concerning skills and tasks, the idea could be rolled out across sectors, worldwide and benefit all.
Could you briefly tell us about the Founders?
My background is as a designer, from Central Saint Martins. I worked for various designers before running The Job Auction. My business partner Michel Zimmermann’s background is as a software developer who has worked for most banks/investment banks around the world.
Who is your Targeted audience?
Everyone, the world over. The ethos of The Job Auction is simple: it’s based on the American Dream. Anyone can fulfill their dreams with hard work, regardless of circumstance or social standing. The Job Auction merely offers a platform for you to do so. Our motto is: Skills To Pay The Bills because we believe everyone has a skill and for that, they should be valued.
What type of strategies do you think is valuable to take the company to the next level?
Being relevant and staying current. You can have the best product in the world but if A. people can’t assimilate with it or B. they don’t like it; then it won’t succeed. Offering something of added value is always essential to any customer base and of course, reaching that customer base worldwide is no mean feat. The second point is reliant on the first. To become a household name, people have to love The Job Auction. Our endeavor is simply to give people something special and improve their lives in the process. If you’re not adding value to the world then what good is any product?
There are of course the obvious marketing strategies that any company has to employ like Google, Social media and other online marketing.
Tell us about your amazing team members?
We are fortunate to work with very talented people at the Job Auction. Each understands that doing your best work is vital. What we collectively produce will be seen on a world stage. Half baked is not an option. In return, our primary goal is to enhance the work-life of those who bring the brand to life. You can only do your best work if you’re living your best life!
What is the big picture of your company?
The Job Auction has been built as a brand from day one. We didn’t think small, start and then excuse ourselves for being in the arena. It’s not what success looks like. We spent years developing what you see today and when we launched we did so without apology. The platform is robust. The marketing is always current. And we are constantly updating the software to meet customer needs. While we stand strong, we are humble in our approach, always improving, learning, growing. The future plan for The Job Auction is simple: Become a household name. In doing so, we know that we must be offering people something they cannot get elsewhere and for this reason, we work hard to deliver that service.
What is your best motivation line that inspires you?
Don’t let your fears get in the way of your dreams.
What challenges do you face in the market currently?
The main challenge is reaching all 7 billion people in the world.
There are a lot of well-established job boards out there, so it’s difficult to penetrate that market but we are on the way. Secondly, people are not used to the idea of auctioning work or their own skills, so we are doing a lot of work on that too.
Could you share some of your statistics so far?
We have been live for just over 9 months now and we are very happy with the progress. Here are some numbers:
12,000+ active users (that is more than Pinterest in its first 9 months!)
230,000+ jobs, tasks and auctions on the platform
15 partners acquired and on-boarded.
2’000+ recruitment related articles on our blog
What advice would you like to give the upcoming entrepreneurs?
Believe in yourself. If you don’t, no one else will. Self-belief is everything.
Also, don’t give up. People will come up with all sorts of reasons why something is not going to work or bad or not worth their while. It’s very easy to criticize so don’t be disheartened by it. However, do listen and take constructive criticism on board.
Website of The Job Auction – https://www.thejobauction.com